In the world of extreme sports there exists many single interest offerings but not a multi-sport category. To respond to this gap in publications for participants in the pacific northwest lifestyle, Gnarheads focuses on clean layout, vibrant photography and a variety of past times of residents of the west coast.  Covering skateboarding, mountain biking, kayaking, snowboarding, and surfing, the publication balances beautiful landscape and wildlife shots with urban street photography. The magazine has a bright clean look that appeals to a more mature set than it’s competition at Thrasher, and Transworld.

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